Posted: 28 April, 2011 by CK

AUDIO: The AFL Has Secured A Landmark TV Rights Deal That Will Deliver $1.253 Billion To The Game

What's it all mean? The Rush Hour speaks to Andrew Demetriou and Luke Ball.

Tags: afl, TV

AFL CEO Andrew Demetriou called into Triple M's Rush Hour to talk about the massive TV rights deal officially announced today.

The agreement will deliver a staggering $1.253 billion to the game, as a combination of cash ($1.118 billion) and contra support.

Listen to Andrew Demetriou talk to JB and Billy about the deal: (6m 41s)


JB and Billy also spoke to AFLPA Vice President Luke Ball about what the new TV rights deal could mean for the players and their pay packets: (4m 10s)


Some details from the AFL's press release today:

- Showpiece matches on both Friday night and Saturday night would now be shown live or near live across most regions of Australia.

- On free to air television, Friday night football will be telecast live into Victoria, Qld, NSW, the ACT and Tasmania, near live into SA and on a reduced delay, due to time zone difference, into WA.

- The matches shown on free to air television on Saturday night and Sunday afternoon will be broadcast live nationally, on either primary or multi channels by state, while Saturday afternoon matches will be broadcast live in Queensland, NSW and the ACT on multi channels and on delay in Victoria, SA, WA and Tasmania.

- As part of the free to air arrangements, supporters in South Australia are guaranteed of being able to see the Adelaide Crows and Port Adelaide on free to air television for all their clubs’ matches, West Australian fans will see West Coast and Fremantle for all matches, Queensland fans will see the Brisbane Lions and the Gold Coast Suns for all matches and, in New South Wales, the GWS Giants and the Sydney Swans will be seen for all matches in that state.

"In addition to our unprecedented coverage on free to air television, Foxtel will provide every match of every round of the Toyota AFL premiership season live on both subscription television and IP television,' Mr Demetriou said.

"Under this agreement, we will end the blackspots in South Australia, NSW, Queensland and Western Australia where some matches were not accessible on television.

"In addition, as we step into the 21st century with new forms of communication and delivery of sport, Telstra will have the rights to show every match of every week live on the mobile platform, as well as at least one live match per week on its IPTV platform," he said.

What are your thoughts of the deal?

Tags: afl, TV

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