Rock News
U2 Promoter Opens Aussie Office Post by: Eddie Ruckus 20 April, 2010 - 7:06 AM
(Getty Images)
The world’s biggest concert promoter has announced plans to set up shop in Australia.
Live Nation – whose personal client list includes little known acts such as U2, The Rolling Stones, Madonna and Nickelback – is set to open up its own offices in Melbourne.
More than just a traditional concert promoter, Live Nation has struck some of the biggest music deals of recent times.
In 2008, it signed a 12-year deal with U2 – rumoured to be worth well over $100 million – which saw Live Nation become the band’s exclusive international tour promoter.
This all means that Live Nation should now be the direct promoter of U2’s next Australian tour – whenever the hell that might be! – rather than licensing the act out to a local promoter.
What effect will this have on local concerts and ticket prices? It’s impossible to say, but there are many very vocal critics in other countries that say Live Nation – who this year merged with Ticketmaster – run their international tour business like a monopoly.
According to the company’s own stats, Live Nation in 2009 promoted 21,000 concerts around the world, selling 140 million tickets.
How much would you be willing to pay to see U2? $100? $200? $300?
More Music
Backstage With U2
When U2 launched their all-new 360° Tour they invited us backstage to show us what we can expect when they hit Australia.
See the videoLeave your comment
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bad_lemon says
awesome! could this mean they're planning to come to Australia soon? Hope so!! p.s. Last tour, I paid $205 per ticket and saw them 3 times, so do the math :D Worth it!! :)
Posted Tuesday 20 April, 2010 3:18 PM -
Kerry says
hopefully sooner than later ( i'm getting old )
Posted Wednesday 21 April, 2010 8:10 AM -
holly says
Oh, to good to be true! I would pay anything to see these guys and my darling sister would actually go into shock if she got to see them again
Posted Wednesday 21 April, 2010 10:25 AM -
MrMagoo says
I won't bother commenting on U2 but Live Nation setting up shop? I have a bad, bad feeling about this.
Posted Wednesday 21 April, 2010 10:49 AM -
Johno11 says
I'd be happy to pay $300 for a good view
Posted Thursday 22 April, 2010 10:20 AM -
damien says
id be happy tpo pay from $100-$300 quite easy
Posted Saturday 24 April, 2010 4:56 PM -
Andrew says
It shouldn't have too much of an impact on pricing. This tour overall has been very cheap because they sell every seat due to the 360 style stage which increases capacity to make up for the costs. Tickets have been from $50 through to $200 in other markets. B class on Vertigo tour was $130, A was $205 so who knows.
Posted Sunday 25 April, 2010 4:28 PM -
Kathy Licciardi says
$1000.......
No hesitating...
and i would buy multiple if there is more than one concert..
Posted Thursday 29 April, 2010 10:28 AM -
Andrew says
Rumours are being reported in the paper that they will be bringing 360 down under by year's end... hopefully MMM will find some more solid info soon as the rumours also hinted at an announcement soon... which would make sense i guess. best not to get ones hopes up though!
Posted Thursday 29 April, 2010 3:16 PM -
LEGEND says
The "mole" info is U2 are looking at touring Aust and in Brisbane Nov/Dec 2010 and are looking at an alternative venue to their last gig at the "old" ANZ Stadium.
Anyone who went to their last Brisbane concert in 2006 will know why.
With only the Gabba and Suncorp Stadium left will be interesting to see which one??
Posted Saturday 1 May, 2010 8:12 PM
