Aussies Are Cutting Back On Groceries To Keep Netflix

Priorities!


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More Australians would prefer to cut back on their grocery shopping than miss out on the latest episode of Stranger Things 2 on Netflix, a new report has found.

Teaming up with Deloitte, ALDI has just published the Household Expenditure Report, which looked at the nation's overall spending patterns and how they’re evolving.

Of the 39 per cent of Aussies currently subscribed to entertainment on-demand services such as Netflix and Spotify, more people would first prefer to cut back on car, clothing, holiday (20 per cent) or grocery spending (12 per cent) than sacrifice their subscriptions (4 per cent).

As household budget pressure increases, ALDI Australia Chief Executive Officer Tom Daunt said the supermarket’s focus remains on providing the customer with the best value products in the market.

So there's a good chance you could have Netflix and chill and your avocados. You could have it all.

“More and more Australians are doing their main shop at ALDI and this gives us the confidence to invest in more stores,” he said.

“But don’t think differently about us because we are growing. We will always maintain our position as the lowest price leader and we remain dedicated to driving down costs to provide Australians with a richer life for less.

“There is no need to sacrifice on the little luxuries.”

Despite 2017 being the “year of the millionaire”, the report also found 37 per cent of Aussie households are concerned about their ability to pay for expenses, including bills and household costs, which is up from 31 per cent two years ago – and expected to increase to 40 per cent by 2019.

Troy Nankervis

14 November 2017

Article by:

Troy Nankervis




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