Brookvale Oval Photo: www.nrl.com
Brookvale Oval is set to get a rebrand in the next little while, so the Sea Eagles are in discussions with an online lottery company to have it rebranded 'Lottoland'.
The Sea Eagles' beloved home ground will be rebranded as part of a naming rights deal which is expected to be finalised over the coming days, the Manly Daily reported.
Under the terms of the deal, the iconic northern beaches ground will be renamed after the online lottery company and a giant 85-metre billboard erected on the Pittwater Road side of the oval.
Indeed, Brookvale Oval remains one of the few NRL grounds not to be branded by a major sponsor. So it does make a lot of sense.
“It’s just going with the times,” Manly legend Max Krilich told The Daily Telegraph.
“It will still be Brookvale Oval to me.
“But Lottoland or whatever they want to call it, good on them as long as they get the money and the club going.”
However, we’re not sure if the new name rolls off the tongue, ‘I’m gonna go watch the Sea Eagles take on the Sharks at Lottoland,’.
The Northern Beaches Council expressed reservations about the billboard promoting a gambling company, however, they are powerless to stop it.
Its precursor Warringah Council gave up naming rights powers during contract negotiations last year.
Brookvale Oval is considered one of the most outdated suburban NRL stadiums still in operation.
The Sea Eagles have secured $25 million in state and federal funding for a 4000-seat stand but are seeking a long-term full upgrade.
The club and the council were two years ago involved in a stoush over unpaid hiring fees after the Sea Eagles demanded a please-explain over the state of the pitch and ground.