A Bloke In Alice Springs Is Campaigning To Get His KFC Franchise A Michelin Star

Makes a compelling argument


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A bloke in Alice Springs is campaigning to get his KFC franchise a Michelin star.

Seb Costello spoke to the franchisee, Sam Edelman, for the Hot Breakfast.

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"We have customers in Alice Springs that come from 500 or 1000 kilometres to regularly eat KFC,” Edelman said.

“[I] had a look at the Michelin criteria and I sort of had the idea and had a look at it, and we meet the criteria so I thought ‘I’ll give this a go’.”

Edelman explained that the big round trips his customers take make them worthy of the star.

“The criteria for two stars is ‘excellent cooking, worth a detour’,” he said.

“Three stars is ‘exceptional cuisine, worth the journey’… I think we at least have excellent cooking.”

He said that the remoteness of his shop — the nearest is 1200km away — is what sets his apart from an outlet in the suburbs.

“I’m in a unique position geographically… people make a detour, people make a special journey to come to my KFC,” Edelman said.

“And I know that my guys put heart into what they do and they’re very skilled at their jobs.

“So I know that the chicken that’s served at my restaurant is very high quality Kentucky Fried Chicken.”

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Triple M Staff

25 June 2019

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Triple M Staff




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