A Sydney pub has taken the liberty of painting a bloody enormous mural of Bob Hawke, glistening chest exposed and holding a schooner in one hand.
The Carlisle Castle in Newtown unveiled the painting - created by local artist Scott Marsh - over the weekend in what looks like a promotion of Hawke's Brewing Co.
It has taken over the second storey of the pub on Abermarle Street and depicts the former PM with two of his favourite things: Beer, and crosswords.
The Carlisle is one of about 30 pubs in NSW who carry Hawke's Lager on tap, with a percentage of the profits going to rural programs around Australia.
"I'm not making anything out of this, all of my share is going to [environmental movement] Landcare," Hawke said when the beer first went launched in 2017, with the company confirming that Hawke was "foregoing all financial benefit".
"It's not everyday you get to create a beer company with the former Prime Minister of Australia," they said.
"That's why Hawke's is committed to always brewing great beer, while brewing great things for the country we love."