Ikea's Selling A World Map That Forgot To Include New Zealand

Cop that Kiwis.


Ethan Meldrum

9 February 2019

Ethan Meldrum

Article heading image for Ikea's Selling A World Map That Forgot To Include New Zealand

Image: Reddit

New Zealand has copped a bit of a pasting from global furniture giant Ikea, being left off one of their maps.

Reddit user Jibbles666 spotted the mistake in an Ikea store in Washington DC, USA, on one of their world maps. 

He posted it to subreddit MapsWithoutNZ - yep, that's a thing - to highlight the mistake, which has gained plenty of traction online.

"Ikea's map game is not on point," they wrote.

IKEA apologised for the mistake in a statement to the BBC.

"IKEA is responsible for securing correct and compliant motifs on all our products," they wrote.

"We can see that the process has failed regarding the product BJÖRKSTA world map – we regret this mistake and apologise.

"We will take the necessary actions and the product is now being phased out from our stores."

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