QUEENSLANDER! Bundaberg Rum Helping The State Fight Back Against CoronaVirus

It is often said that the Chinese word for ‘crisis’ composed from the two Chinese characters for ‘Danger’ and ‘Opportunity’ – It’s factually incorrect but it’s a nice sentiment at times like these so we’re happy to roll with it.

The COVID-19 pandemic has seen hundreds of businesses forced to close their doors and created shortages of items we never thought we’d encounter (See ‘Toilet Paper’).

However, a bi-product of downturn is a sudden spike in creative solutions and innovative business adopting flexible means to stay afloat.

Queensland companies are leading the charge in the fightback against COVID-19 and one of those is one of those is heritage brand Bundaberg Rum.

‘Bundy’ has kept Queenslanders ticking over since 1888 and now in the wake of a shortage of hand-sanitizer Bundaberg Rum has teamed up with Beenleigh Rum to provide a very modern solution.

Speaking this morning on The Big Breakfast, David Smith, CEO of parent company Diageo told Marto, Margaux and Nick Cody how the iconic brand will make it happen and most importantly, can we drink it?

Listen here

You can already see the Year 10 science questions next year: 

If Bundy makes 1000 bottles of rum, factoring in Marto nicking a couple for ‘researching purposes’ how many people will be protected from the spread of harmful germs? Show your work.

Hear the full chat below

The Big Breakfast with Marto, Margaux and Nick Cody now until 10AM weekdays on Brisbane’s 104.5 Triple M