As you may have noticed, Conor McGregor literally never misses a chance to sledge his opponents.
And in this case, he's found a way to do it without actually fighting AND while getting paid, which is an impressive new feat for the ballsy MMA fighter.
McGregor stars in the new Burger King - that's Hungry Jacks to you and I - commercial in a predictably over-the-top ad that the 29-year-old Irish athlete then shared to his Instagram.
"Forget Floyd, forget Nate, forget Khabib and forget Tony," he captioned the post. "I finally found a real contender who can bring the heat @burgerking #spicycrispychickensandwich #ad."
It's just... Just watch it.
Swearing? Check. Bad-mouthing his fellow fighters? Check. A perfectly tailored three-piece suit? Check.
It's McGregor all over - except, perhaps, that he very likely doesn't actually eat fast food. Minor detail.
The best part of the entire thing, though, has to be the last sentence which has absolutely nothing to do with Burger King, chicken burgers or spicy food.
"Oh, and by the way. Thanks for all the trash talk, guys," McGregor adds, pointing to the camera. "You just put Conor Jr. through college!"
We don't know either.